We plan and manage large scale events linked to marketing campaigns. For example: Recently we were commissioned by the City of Edinburgh Council to project manage the Edinburgh Cycle Choices campaign aimed at getting 24 to 36 year olds (from more deprived areas) cycling more.
Take a look at some of our marketing materials at Upright Creative. We added value through our ability to understand and promote key cycle route benefits, bring in new engagement angles via the arts and mini events, one to one information support, PR, social media, consumer surveys and targeted audience data to progress follow-up support. This work forms an element of the EU CHAMP and ATAP, see:
We’re very experienced at launching behaviour change campaigns where multiple scale events form a strategic element.